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Otto Pohl's avatar

Great point! It can be a bit of a challenge since usually the Call to Action is "let's chat" or "please email me back" etc. Do you think you'd be more likely to respond if there is a specific "fill out this form" or "click here to book a time"?

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Sean Becker's avatar

Thanks for another thoughtful post, Otto. As someone who is the recipient of an endless string of email pitches, I would add that we can't respond to any ask that is not Simple, Specific, Clear, Relevant, and Actionable.

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